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Q1 in 2023: The scale of the kitchen and bathroom market will expand and competition will intensify

Posted on April 21 2023

In the first quarter of 2023, the kitchen and bathroom market has experienced certain fluctuations and changes. Overall, the market size has expanded, but the competition has also become more intense.

Market size expansion

With the improvement of people's living standards and consumption upgrades, the kitchen and bathroom market will expand in the first quarter of 2023. Consumers' demand for kitchen and bathroom products is increasing, especially for intelligence, environmental protection, health and other aspects. Therefore, some kitchen and bathroom enterprises have upgraded and improved in product development, design, service, etc. to meet the needs of consumers.

Increased competition

With the expansion of the market size, the competition is becoming more and more fierce. In order to compete for market share, major kitchen and bathroom companies continue to introduce new products, new technologies and new services. At the same time, some emerging companies have also joined the kitchen and bathroom market, which has brought a certain impact on traditional companies.

While competition intensifies, price wars also follow. In order to attract consumers, some companies have lowered product prices to a certain extent, but this has also brought certain pressure and losses.

Intelligence becomes the trend

In the first quarter of 2023, intelligent kitchen and bathroom products will become a major trend in the market. More and more consumers are paying attention to intelligent, convenient and personalized kitchen and bathroom products. Some companies have also begun to increase investment in and research and development of intelligent technology, and have launched more intelligent products, such as smart ovens and smart range hoods.

Environmental protection and health become the focus

With the improvement of people's awareness of environmental protection and health, environmental protection and health have become one of the important considerations for consumers to purchase kitchen and bathroom products. Some companies have begun to focus on product development in terms of environmental protection and health, such as the introduction of fluorine-free refrigerators, water purifiers and other products.
Summarize

In the first quarter of 2023, the scale of the kitchen and bathroom market will expand, competition will intensify, intelligence will become the trend, and environmental protection and health will become the focus. Enterprises need to strengthen their own competitiveness, and constantly innovate to meet the needs of consumers. At the same time, the government also needs to strengthen the supervision of the kitchen and bathroom market to ensure the healthy development of the market.

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